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Kenneth Cheng

In Touch

A Monthly Curated Newsletter

In today's rapidly ageing society, advance care planning and long-term care planning are emerging as critical considerations for ensuring a comfortable and secure future. As we journey together through the intricate aspects of planning for what lies ahead, it's never too early to make such vital decisions. It's your future; plan it well.

Singapore multi-agency effort to make pre-planning for old age more accessible

The government is making it easier for people to plan for their old age by bringing together various agencies and services under one roof.

 
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More in Singapore choosing to make advance care plans

The number of people making advance care plans has been rising steadily over the years, with more than 10,000 people doing so last year.

 
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Have you had the conversation yet?

 
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I seek to reach out to people who believe in safeguarding the interests of their loved ones. Let me know if I can be of help to someone you know or care about. We can make a difference to lives when it matters most. Cheers.
 
Kenneth Cheng
 
 
 
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Testimonials and Referral Notes

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Richard Lee, CEO, Aalst Chocolate

Trustworthy and sincere. Kenneth has been helping to plan for my family plans for more than 10 years. Happy to see his team expand and with his guidance, I am sure many will benefit from his wealth of experience. He is also a good public speaker and has spoke at my company events.

Affendi, Civil Service

“In 2001 I started working and was clueless about insurance products. How to protect myself? How to save for retirement? Then I was introduced to Kenneth thru a mutual friend. To my recollection, he also just started his journey as a Financial Advisor. Despite that, Kenneth showed sincerity, confidence and professionalism (he still does) when I first met him. Kenneth without fail will explained and assured me what is best for me at different phase of my life. Moving forward 21 years later, my family and I have always put our trust and faith in him. He always make himself available even on weekends (sorry to disturb u on weekends) when I needed his advice or help. Kenneth, I am happy for you Brudder! You are a testament that when you doing what you love sincerely, success will follow through in many forms. From my Insurance agent to my Friend.” *Thanks to Wei Kai also for introducing us. 😉

Eddie Chin, HR Business Partner, CAG

I’ve known Kenneth since my army days, so that works out to more than 20 years… I must say since those days, Kenneth has been a natural mentor in caring for and taking care of his course mates (me included!). Armed with a positive and never-say-die attitude, he regularly galvanizes every one of us fellow trainees to “endure and excel” throughout the few months of training together. From the tough times we faced together, you could clearly tell that Kenneth was someone you could depend on, in good or bad times… 😊 I recall Kenneth was already clear at that young age (where most guys are probably trying to “act cool”), that he wanted to go into the financial planning line to help relatives and friends better plan for their needs at various stages of life. We continued keeping in touch after we were posted to different camps in Singapore, and shortly after we turned operationally ready he got his financial planner licence with Prudential! Without a doubt, I took up my first life policy with him after starting work myself. Fast forward 20 years, and Kenneth continues to conscientiously plan for me and my family’s needs in terms of insurance coverage. I mean it when I say “needs”, coz Kenneth never pushes for me to take on more than I should or could. Now that he’s leading his own team, he remains down to earth and continues to keep tab on me and my family’s well-being, as a good friend and trusted financial advisor.

Jasmine Chua, Director, HCS Engineering

Known Kenneth since 2007 and he has been managing my family portfolio since. He is meticulous in planning and has advised me more than just on financial plans. He has been my consultant first but we have since become good family friends.

Anitha, Teacher

Kenneth was my first insurance advisor when I started working back in 2002. He has since become a good family friend. As a caring and thoughtful person, he never fails to support us whenever we need his assistance. Whenever I have a query or doubt, Kenneth has never hesitated to explain patiently and offer alternate solutions or suggestions. Really fortunate to have met you almost 20 years ago, Kenneth. I wish you only the best! Thank you, Kenneth!

Russell Ng, CEO AIMS APAC REIT

Kenneth has been my personal financial adviser for close to a decade and has always provided professional, clear and timely advice for my family. An inspirational forward thinking leader and trusted adviser. I look forward to working with Kenneth for many more years to come