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Kenneth Cheng

In Touch

A Monthly Curated Newsletter

As our personal lives get increasingly intertwined with our work in this season, it becomes more important than ever to find ways to devote our energies to become more effective & productive as individuals. Here, I'd love to share with you on some resources and powerful ideas on how we can not only become more productive, but also make our work & daily life more meaningful in the process.

A Quick Summary of The 7 Habits of Highly Effective People

Covey’s seven habits are composed of the primary principles of character upon which happiness and success are based. 'The 7 Habits of Highly Effective People' puts forward a principle-centered approach to both personal and interpersonal effectiveness. Rather than focusing on altering the outward manifestations of your behavior and attitudes, it aims to adapt your inner core, character, and motives.

 
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How To Find Your Ikigai And Transform Your Outlook On Life And Business

Ikigai is, above all else, a lifestyle that strives to balance the spiritual with the practical. This balance is found at the intersection where your passions and talents converge with the things that the world needs and is willing to pay for.

 
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The 7 Habits of Highly Effective People by Stephen Covey - Animated Book Summary

 
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I seek to reach out to people who believe in safeguarding the interests of their loved ones. Let me know if I can be of help to someone you know or care about. We can make a difference to lives when it matters most. Cheers.
 
Kenneth Cheng
 
 
 
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Testimonials and Referral Notes

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Richard Lee, CEO, Aalst Chocolate

Trustworthy and sincere. Kenneth has been helping to plan for my family plans for more than 10 years. Happy to see his team expand and with his guidance, I am sure many will benefit from his wealth of experience. He is also a good public speaker and has spoke at my company events.

Jesslyn Wong, Manager

Kenneth has been our financial planner since 2005, when we bought our first endowment policy for our newborn. Since then, we have bought multiple policies from Life, Mortgage, Investment to Hospitalization. Kenneth is knowledgeable and provided us with sound recommendation on the policies that suit our needs and budget at the different stages of our lives. He is like our go-to-man for all our insurance and coverage needs.

Sarifah Hasliza, Teacher

Where do I actually start? Kenneth is an amazing agent with great character and he is definitely trustworthy. He has been with us close to 20 years. From handling just my individual portfolio, to handling my whole family (of 6) insurance portfolio. He is always there whenever I needed advice. Never once did he ignore my calls/texts. He even makes home visits whenever we need to to update our policies. I’ve recommended him to my sister and cousins. They were impressed by his personalised & thorough presentation and switched to Prudential. I must mention that Kenneth is never pushy and always gives us space & time to consider his proposal.

Leon Chaw, Senior Financial Consultant

I have known Kenneth since I was 18. Lost and inexperienced about life, Kenneth has provided me guidance and support throughout my younger days. He is genuine in his mentorship and the only motive he has; to do well and do good collectively be it personal or at work. Kenneth has displayed the fine example of walking the talk. As a 20-year veteran and leader in the financial advisory industry, he remains humble with his advices while ensuring that his team remain grounded while striving for excellence. Kenneth’s foresight and and aptitude in life enabled the team to continuously innovate in our business, even in tough times such as COVID-19. If you’re ready to challenge yourself and want to get out of your comfort zone, do reach out to Kenneth and he will provide you with the most uncomfortable truth yet real advices.

Ullas Nair, G6 Army, MINDEF

I have known Kenneth for about 21 years since we worked together in PT & Sports branch of G6 Army, MINDEF. As that time he was a specialist enlisted and trained as a fitness instructor. I was his superior officer and we worked together in managing and monitoring the army’s overall fitness data and making plans and policies. He struck me even then as a dedicated person, who took his full time national service seriously. He worked hard to ensure that our data was accurate and reliable and fit its purposes. After he left his army service where he had done very well, he branched out into the insurance industry. I was certain he would not only do well but excel in his chosen field at Prudential. We kept in touch all through the years and he even recommended me some good insurance products. His service was excellent, he treat everyone as a special friend not just a customer. He even assisted his army colleagues to invest week and we all found him to be a capable and reliable person. As an individual, Kenneth has very good inter-personal skills and EQ, but he is genuinely a nice person and would contact us from time to time even if we were not involved in any business deals with him. He has a food reputation from all his army friends even after leaving service more than 21 years ago. I wish him the best and I know he will serve his clients and friends well.

Jasmine Chua, Director, HCS Engineering

Known Kenneth since 2007 and he has been managing my family portfolio since. He is meticulous in planning and has advised me more than just on financial plans. He has been my consultant first but we have since become good family friends.